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Our claims

At Edgard & Cooper, we believe in being clear about what goes into our recipes and the claims we make. No nonsense, no hidden surprises. Just the good stuff. If you’re here, chances are you care about that too. Excellent taste.

Below, you’ll find the full scoop behind the claims on our packaging — all the extra detail that simply doesn’t fit on a humble pet food label (trust us, we tried… the font got very small).

Still curious? If you’ve got a question about anything you see here, our team is always happy to help at hello@edgardcooper.com

Our Recycling Claims

Find out more about how to recycle our packaging on the following pages:

Our Ingredient Claims

Real […]

When we say with “real” meat or fish, we mean ingredients that are authentic, wholesome, and genuinely what they say they are. We don’t use vague “meat and animal derivatives” or heavily processed extracts. Instead, we use clear ingredients, so you know exactly which animal protein we use in our recipes. We're all about using real meat or fish, carefully prepared to retain their natural taste and nutritional value.

Fresh […]

At Edgard & Cooper, we are dedicated to ensuring your pets enjoy truly nutritious food every day. We are committed to using only fresh or frozen meat, fish, and nutritious offal in our recipes, and we work closely with trusted suppliers to ensure every ingredient meets our rigorous standards. Our recipes are crafted without dehydrated meat, meat meal, bone meal, or rendered meat, focusing solely on pure, wholesome freshness. We understand that sourcing fresh meat, fish, and offal throughout the year can be challenging due to seasonal variations or the need for small-batch organic meats. In these cases, we utilize frozen ingredients to ensure the nutritional integrity of your pet’s diet remains intact. Whether using fresh or frozen ingredients, the quality is never compromised. We handle our fresh and frozen meats with exceptional care, strictly adhering to cold chain protocols to guarantee both safety and the highest quality.

100% natural

When we claim “100% natural” this means the recipe is formulated with only natural ingredients.

With natural ingredients

When we claim “with natural ingredients” this means the recipe is made with natural ingredients such as natural meats, offal, fruits, vegetables and herbs. Not all ingredients are natural though as we’ve added some essential vitamin and minerals.

Gluten-free recipe

A gluten-free recipe is thoughtfully formulated to eliminate gluten, a protein commonly found in grains like wheat. For pets with sensitivities or allergies to gluten, these recipes can be wonderfully beneficial, helping them avoid adverse reactions and ensuring happy, healthy mealtimes.

Find out here which Edgard & Cooper products are formulated without gluten.

Grain-free recipe

A grain-free recipe is thoughtfully formulated without intentionally added grains. Recipes developed without grains are also typically considered to be gluten-free. This type of diet can be beneficial for pets with grain sensitivities or those who thrive on a diet closer to their ancestral eating habits.

Find out here which Edgard & Cooper products are formulated without grains.

Hypoallergenic recipe

Hypoallergenic means the recipe avoids the ingredients most likely to trigger allergies and/or intolerances, using only a limited set of gentler, more novel protein and carbohydrate sources to reduce the chance of a reaction.

Find out here which recipes are hypoallergenic for dogs & here for cats.

Monoprotein recipe

In the realm of pet nutrition, the focus is increasingly turning to monoprotein diets for our cherished cats and dogs. But what exactly does monoprotein recipe entail? Let's delve into the concept, explanation, and advantages of monoprotein diets for our four-legged friends. Put simply, a monoprotein recipes involves sticking to one primary animal protein source, meaning the food contains only one type of meat or fish protein.

Find out here which recipes are monoprotein.

No added sugar

No, we never add any sugar to our recipes! We believe in the power of mother nature and only use the freshest ingredients and a subtle burst of herbs and berries to make our recipes naturally tasty.
Most pet food brands add sugar to their wet food, which dogs and cats definitely don't need. Here’s why: Cats can't even taste sugar! Brands add this to create what's known as the 'Maillard reaction' to increase tastiness through heated processing reactions. We put the health of every pet first, with a wet food that's naturally tasty, contains lots of meat and nutritious offal, but no added sugar or artificial colours and flavours. Because we know your pet is sweet enough.

MSC-label

MSc stands for Marine Stewardship Council. It indicates that the seafood used meets the MSC's standard for environmental sustainability. This means it comes from a well-managed fishery that minimises its impact on the ocean and protects fish stocks for the future.

ASC-label

ASC stands for Aquaculture Stewardship Council. It indicates that the seafood used comes from farms that have been independently certified to the ASC environmental and social standard.

Wild Caught Tuna

Wild Caught refers to the fact that the tuna we use is captured in its natural environment, and isn’t farmed. We only use MSC-certified tuna, which ensures it comes from a well-managed fishery that minimises its impact on the ocean and protects fish stocks for the future. For the Tuna in sauce recipe, we use Thunnus Alalunga or white tuna.

Grass-Fed Lamb

Lambs that occasionally have access to grass for grazing.

Freshwater Trout

This means the trout was fished in freshwater. We only use ASC-certified trout, which ensures the trout comes from farms that have been independently certified to the ASC environmental and social standard.

Free-run chicken

Free run – chickens are chickens that roam freely in a barn and are not kept in cages.

Organic Euroleaf

The organic logo can only be used on products that have been certified as organic by an authorised control agency or body. This means that they have fulfilled strict conditions on how they must be produced, processed, transported and stored. The logo can only be used on products when they contain at least 95% organic ingredients and additionally, respect further strict conditions for the remaining 5%. The same ingredient cannot be present in organic and non-organic form.

Organic Bio-seal (German)

The organic seal can be used to label food and agricultural products that are produced, processed, imported, and traded in accordance with the EU Organic Regulation. These legal provisions ensure compliance with high, uniform standards for organic businesses, which are monitored by organic control bodies. The organic seal therefore represents certified organic production. As a protected trademark, the organic seal can be used alongside the EU organic logo to label organic food products. It indicates that the products have been manufactured in accordance with the EU Organic Regulation.

Our Impact claims

1% sales to charity

Since launching in 2017, the Edgard & Cooper Foundation has supported cats and dogs in need across 16 countries and counting. Through Edgard & Cooper’s donation of 1% of total net sales -more than €4M by 2025- the Foundation has been able to undertake its great work with partners such as Dogs Trust, Vets Without Borders Netherlands, AfriPaw and many others.

Learn more about the Edgard & Cooper Foundation at edgardcooperfoundation.org

Our carbon scores on pack

We look at the whole lifecycle of our products. From farm, to bowl, to waste.

We use the best available data and recognised methodologies to calculate our product carbon pawprints, and we work with external carbon experts, ClimatePartner, to review our approach. We do this to help ensure our calculations are robust and to guide us on where we can reduce emissions.

Carbon pawprint calculations are estimates, so they'll never be perfectly precise but they're a useful way of comparing products, understanding where emissions come from, and sharing the work we're doing to reduce them. We think more businesses should do the same. The more information available, the easier it is for all of us to make informed choices.

So, while we can't promise perfection, we're working hard to lower your pet's carbon footprint compared with conventional pet food - one bowl at a time.

If you're keen to know more detail

We calculate our product carbon footprints in line with the GHG Protocol Product Standard using a cradle-to-grave Life Cycle Assessment (LCA). That means we look at everything from raw materials and production through to transport and end-of-life impacts.

Our calculations use recognised databases such as Ecoinvent and Agribalyse, alongside product-specific information where available, to give the most representative estimate possible.

And yes, we count the packaging too. 📦

B-corp

We’re working to be a force for good! We put a lot of effort into becoming a more environmentally and socially responsible business.

B Lab is an independent organisation that assesses companies across a range of areas, including environmental performance, workers, community, customers and governance. Companies that meet B Lab’s high standards can become certified B Corps.

We're proud to have achieved B Corp certification, especially because the standards are regularly reviewed and continue to evolve over time.

For us, it's one way of putting our value: Choose Right, Not Easy into practice. It doesn't mean we're perfect, but it does mean we're committed to measuring our impact and continually improving.

If you'd like to learn more, you can see our B Corp profile and assessment details [here]!

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